In the consulting industry there has been hot debate over time and materials versus value based billing. Keeping track of time adds no value to the customer, and billing by the hour often creates an adversarial relationship. So is there an intrinsic value to time?
I have the good fortune to be able to attend strategy sessions with some of the greatest technology partners on the planet. At these meetings I get to hear prognostications, thought leadership and corporate direction of people and companies which are much smarter than I. The messages about the future of technology, the omnipresence of the cloud and the impact of machine learning are consistent and insightful. One of the messages is always about how all this technology must be customer centric.